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I've always had a soft spot for plasma TVs. There's something soothing about sitting in a dark room with a bowl of popcorn, enveloped in the deep blacks and rich colors of a plasma panel. In contrast, LCD screens have always appeared washed out to me, much like computer displays--the antithesis of soothing.

Get the OLED Out
So from now on you'll buy LCD flat panels--right? Not exactly.

A couple of other technologies just might entice you. One is Organic Light Emitting Diodes--a wafer-thin, superbright technology that employs light-Producing polymers instead of backlit liquid crystals. Sony showed off a 27-inch OLED set at a trade show last year and plans to ship an 11-inch screen in Japan this year. We don't know exact prices yet, but everyone expects the sets to be ridiculously expensive. Mark Fihn, publisher of the Veritas et Visus newsletter on display technology, predicts it will be five years before we'll see big-screen OLEDs on U.S. store shelves, due to high manufacturing costs.

Don't count out DLP rear projection, either. It remains the most affordable alternative above 55 inches--and it has a few tricks up its sleeve. Fihn says Samsung is shipping DLP sets that can produce a startling 3D effect by switching rapidly between left and right images.

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