Sony lowered their prices on some of our new 2010 Bravia TV models available now for pre-order.

Here are some highlights…

2010 Bravia NX800 Series (with new Bravia design)

46” (KDL46NX800): Was $2,599.99; Now $2,299.99

52” (KDL-52NX800): Was $3,399.00; Now $2,799.99

60” (KDL60NX800): Was 4,599.99; Now $3,499.99

2010 Bravia NX700 Series:

40” (KDL40NX700): Was $2,099.00; Now $1,699.99

46” (KDL46NX700): Was $2,599.99; Now $2,099.99

2010 Bravia EX700 Series:

32” (KDL32EX700): Was $1,099.99; Now $999.99

40” (KDL40EX700): Was $1,699.99; Now $1,399.99

46” (KDL46EX700): Was $2,199.99; Now $1,699.99

52” (KDL52EX700): Was $2,799.99; Now $2,199.99

60” (KDL60EX700): Was $3,899.99; Now $2,999.99

2010 Bravia EX500 Series:

32” (KDL32EX500): Was $799.99; Now $699.99

40” (KDL40EX500): Was $1,099.99; Now $899.99

46” (KDL46EX500): Was $1,599.99; Now $1,099.99

55” (KDL55EX500): Was $2,399.99; Now $1,899.99

60” (KDL60EX500): Was $3,399.99; Now $2,499.99

2010 Bravia EX400 Series:

32” (KDL32EX400): Was $599.99; Now $549.99

40” (KDL40EX400): Was $799.99; Now $699.99

46” (KDL46EX400): Was $1,199.99; Now $899.99

2010 BX300 Series

22” (KDL22BX300): Was $349.99; Now $299.99

32” (KDL32BX300): Was $499.99; Now $449.99

Source Sony USA