Laser-TV competitor for LCD/PLASMA in 2008?


Headquartered in Sunnyvale, CA, Novalux has developed proprietary Necsel™ laser technology. Necsel technology combines mass volume manufacturability with excellent optical performance. Necsel device attributes include bright, reliable, consistent, speckle-free light output from a compact, low-cost package, making them ideal for current- and next-generation display applications.
Novalux Inc. is one of the main developers of the upcoming laser TV technology, and promises that its products will deliver appreciable benefits over plasma, LCD and CRT televisions. When compared to plasma and LCD, laser TV technology boasts half the production cost, double the color range, and three-quarters less power consumption.
Mitsubishi has since then been planning a laser TV product, though Niven was unable to comment on the whether or not the Japanese electronics giant is using Novalux technology. Sony, however, has publically displayed Novalux-powered laser TV technology at its booth at this year’s Consumer Electronics Show, though the company has yet to formally announce a laser-based product.
The one that Sony had on the show floor was one that they built themselves using our lasers, and it was a thin cabinet TV—maybe 8 to 10-inches—thin enough to mount on the wall,” Niven added.

Novalux is currently in discussions with various OEMs for bringing TVs to market using its lasers and remains confident that its technology will hit consumers within a year’s time. “We now have over four design wins in laser TVs for four different brands that are scheduled for launch in 2008,” said Niven.

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